Meta’s New AI-powered PAs are Your Favourite Celebs like Snoop Dogg, Sam Kerr and Kendall Jenner

September 28, 2023 5:57 am in by

At Meta’s Connect 2023 product summit, CEO Mark Zuckerberg unveiled an exciting surprise – AI-driven personal assistants based on celebrities. Among these digital companions is an AI version of Snoop Dogg, known as “The Dungeon Master.” Users can engage with this character to receive real-time updates on games and entertainment or embark on a text-based adventure reminiscent of Dungeons & Dragons.

Zuckerberg showcased The Dungeon Master during the event, demonstrating a conversation that mirrored a Dungeon Master guiding a player through a fantasy role-playing game. Meta’s AI, part of Meta AI, offers a choice of 28 personalities, each representing distinct characters with unique stories.

Even Aussie Soccer star Sam Kerr gets a run in the new AI-inspired Meta Verse as Sally!

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Other AI characters include:

  • Charli D’Amelio as Coco, Dance enthusiast
  • Chris Paul as Perry, a Pro golfer helping you perfect your stroke
  • Dwyane Wade as Victor, an Ironman triathlete motivating you to be your best self
  • Izzy Adesanya as Luiz, a Showy MMA prospect who can back up his trash talk
  • Kendall Jenner as Billie, No-BS, ride-or-die companion
  • LaurDIY as Dylan, Quirky DIY and Craft expert and companion for Gen Z
  • MrBeast as Zach, The big brother who will roast you — because he cares
  • Naomi Osaka as Tamika, Anime-obsessed Sailor Senshi in training
  • Paris Hilton as Amber, Detective partner for solving whodunnits
  • Raven Ross as Angie, a Workout class queen who balances fitness with meditation
  • Roy Choi as Max, Seasoned sous chef for culinary tips and tricks
  • Sam Kerr as Sally, Free-spirited friend who’ll tell you when to take a deep breath
  • Snoop Dogg as Dungeon Master, Choose your own adventure with the Dungeon Master
  • Tom Brady as Bru, a Wisecracking sports debater who pulls no punches

These AI assistants are powered by a custom model integrating technology from Meta’s Llama 2 AI and can access real-time web information through a Bing partnership. They will be available on platforms like WhatsApp, Messenger, Instagram, Ray-Ban Meta smart glasses, and Meta’s Quest 3 headset.

Meta plans to launch these AI personalities in beta in the United States, with additional celebrities like Bear Grylls, Chloe Kim, and Josh Richards joining the roster in the near future.